Niche Marketing for Starting a New Internet Home Business, Re Visited
I am in the process of starting a new Internet Home Business and I have a new and improved idea of what Niche Marketing is all about. Here are my thoughts.
1. Niche marketing is about manufacturing a web site, starting an Internet Home Business based on finding a niche, and then zeroing in on that niche to make money. I am fine with that concept but it only works if you do not already have an idea or business. In my case, I own a site that deals with Time Management, one of the problems with that site and that key word is that it is incredibly competitive and very well entrenched. It is going to take me years, to get any where close to the front page of any search engine.
With over a year and a half already invested in that site, what am I suppose to do with it now. Unfortunately for me, and many other people in my situation, we ALREADY have a business to set up on the Internet, Niche Marketing from what I see, is not going to help us? If I had a better idea of the relationship between keywords, the competition for those keywords on the SE and page rank, I would of set up my web site differently, I think !!
Right now I am working with an expert , an expert who actually for once knows what he is doing, he is showing me how to properly pick a NM. The goal is to find a key phrase that is in an NM that has a lot of searches AND the top 3 or 4 sites have relativity low page ranks, potentially easy pickings . Sounds good on paper, and I am sure Steve, THE expert is smack on with his pickings of his key words for me, but in my case there are circumstances that I have to work out.
2. Part of the NM concept is that you should, would like to find NM in areas that you have some expertise , like, have a hobby in, some connection with what you like and what your new Internet Home Business is all about. The new NM business that I will be starting is in an area that I have experience in, but it is in a very narrow application, one that I have no idea what I can write about and expound upon. Steve said no problem, BUT ?. This is an area that if you decide to go the NM route, you have to be prepared to deal with.
This is the manufactured part of the NM concept that has to be addressed by everyone who thinks this is the route to go. From a technical point of view, why you pick a NM, how you address the key word connection with the page rank of the sites you are competing with, finding that soft spot in that niche, this part is 100 % on. Until Steve walked me through the process, we are not finished yet, until I actually saw how it worked, I was not a fan of the concept, but to see it in action, the right way, it has opened my eyes up a lot.
The issue for me is this, what do I do with the sites that I already have up, sites that I have spent literally years on, that because of the nature of the sites, are in highly competitive markets , are battling entrenched high ranking page ranked sites? What do I do with them, throw them away? This is also a question for you, the new person who wants to start a new Internet Home Business, a business that you have a skill set in, have experience in, and just happens to be in, lets say, INTERNET MARKETING, can we find a more competitive key word !!!!!
I have to find a balance between what Steve is saying, and what I have on my hands right now. Is there a way to take what Steve is saying and doing, and marrying that with what I have on my hands right now? How about it Steve
I will keep you posted on my progress. Have a great day, see you tomorrow.
Bryan Beckstead, Internet Home Business, Internet Home Business Ideas
for your free ebook, 141 Time Management Tips for Internet Home Business Owners, powertimemanagementsystems.com