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Off Page Search Engine Optimization

posted by Tanny

Our last post was about on Page Search Engine Optimization. The post today is about another part of SEO you need to use to make your SEO efforts complete and it is Off Page Search Engine Optimization


The meaning of Off Page SEO is all the optimization you do for your chosen keywords not on your web pages but on other other external factors and websites.

You can use off page optimization when writing articles and submitting them to article directories, social media marketing and social bookmarking, submitting links to SEO directories, blog commenting and forum marketing.

All these methods are used to build backlinks and your off page optimization is measured by some factors:

-How many backlinks your website has
-The quality of your backlinks
-The PR of the websites (article directories/blog/forum/etc)
-Your anchor text - using your chosen keywords here

One more factor to consider is the age of your domain. A new domain will take longer to get indexed than an old domain with a little history.

Backlinks is considered as a good way to rank higher in the search engines and many internet marketers are recommending it.

To learn more about backlinks go to this link:
Internet Business Ideas for Building BackLinks


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On Page Search Engine Optimization

posted by Tanny

Search engine optimization is divided to two parts, one part is on page search engine optimization and the other part is off page search engine optimization. In this post we will concentrate on on Page SEO.

When you refer to On Page SEO, you talk about all th SEO factor that related to you website pages optimization.

Title
Use your chosen keywords in your title. Some search engines love short titles, and some love the long titles. It doesn't matter which you use, just make sure to include the keywords.

Page Description

Write a short paragraph, 2 or 3 sentences to describe your web page, by using your keywords. Make sure it also make sense to your readers.

Headlines (H1, H2...)
Each time you use a headline in your webpage include your keywords there too.

Tags
Use the keywords in title tags (to describe links) and alt tags (to describe your images)

Use your keywords smartly, your content should be not only search engine friendly, but reader friendly too.

Next time we will talk about Off Page SEO.

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SEO Secrets and Tips

posted by Tanny


What Exactly Is SEO?

By: Pritinder Singh

As a matter of fact, we're probably not a whole lot better now, but we have learned some things that should probably be passed along. SEO was one of the things we knew nothing about, but the concept sounded wonderful! Get your website in the top ten results on major search engines for terms that relate to your website. Terms that people would type into the search engines. This sounds wonderful, and would be wonderful; the problem is that no one wants to tell you the truth about it. That is until now.

What exactly is SEO? It's an acronym and stands for search engine optimization. The theory is to optimize your website so that the search engines will like it, and then rank you height for search results. For example if you sell pork sandwiches, and someone types the phrase "pork sandwiches" into a search engine, ideally you would like your website to be the first result. The theory is if your website is the first result, you would then receive a bunch of traffic, which you would. That is if people actually search for the term "pork sandwiches". The bottom line is that SEO is optimizing your website so that it's friendly to search engines.

When we were rookies, our webmaster said if we spent fifty bucks a month he could "optimize" our site so that it would be in the top search results. What he didn't explain, and I realized later, was that all he was doing was submitting the site to search engines. Terms that were proprietary were ranking well on most search engines, in fact these terms ranked number one. He said to me once, "those are good terms". Then I realized the truth. Of course they were "good terms" and we ranked very high on search results. It was because no one searched for these terms because they were proprietary! The public didn't know what a "gang hook" was, so of course if you type the term gang hook into Google, our site would come up.We quickly stopped paying fifty bucks a month for something that was accomplishing nothing! And just so you know, we're still at the top for the term gang hook.

The problem is that this is the type of thing that happens. When you're new to the arena, people take advantage of the things you don't know. The bottom line is that optimizing your site takes time. You have to pick the phrases that you want to optimize, and then incorporate them into your site. And phrases that are incredibly popular (and get searched for a lot), are out of reach to the average website. No one wants to admit this, but it's true.

The bottom line is that optimizing your website takes time and effort. You have to exchange links with other websites, write articles, distribute press releases, and anything else you can think of to get your website noticed. Don't be like we were and think that you can simply pay a company fifty bucks a month and end up in the top ten search results for terms actually relating to your website. This is a fallacy, and you might as well save your money. Think about it (which is what we should have done), if it were as simple as paying fifty bucks a month, wouldn't everyone and their brother be in the top ten results? It's unrealistic to assume that SEO is that simple. Keep plugging away, doing the things such as those mentioned here and the results will come in time.

Trevor Kugler - Co-founder of JRWfishing.com Trevor has more than 15 years of business experience and 25 years of fishing experience. He currently raises his three year old daughter in the heart of trout fishing country - Montana.



Click Here for more Ideas for Search Engine Optimization

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Internet Home Business Tip - Learn To Use Keywords

posted by Tanny

This is one of the best tips I can ever give you - Learn to use keywords.

Keywords are everywhere. You use them when you search for information on the search engines.

You don't have to own a website, you can also optimize your blog and make it keyword friendly or in other words SEO friendly.

SEO- Search Engines Optimization, is the science of using keywords to rank high in the search engines.

1. Do a research and find your favorite keywords, choose those with a high search volume and low competition.

2. Start by focusing on long keyword phrases, and step by step add more keywords.

3. Use your keywords in your Meta Tags.

4. Use the keywords in your blog title.

5. Use the keywords in your blog title and at least once in the post.

6. Use Google analytics to track your traffic and learn which keyword brings in the most traffic.

If you want to learn more about how to use keywords and SEO optimization visit: 3 steps to search engine success

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The Worse 7 Search Engine Mistakes

posted by Tanny

This article was written by one of my favorite mentors Suzanne Morrison.

Suzanne is the author of 3 Steps To Search Engine Success, the best ebook you will ever read and I recommend it for anyone who straggles with SEO.

The 7 Deadly Search Engine Sins

by Suzanne Morrison
http://www.homebiz-direct.com

Sin 1 - Keyword Ignorance

One of the most common mistakes that people make when building a website is to completely disregard keyword research. The result of this is that you could end up building a website around keywords that nobody actually searches on or you could build a site using the most competitive keywords on the internet and have to wait forever to see any results.

At a minimum you should pay a quick visit to the free Google Adwords Keyword tool and type in a few keyword ideas. Take a look at the results and be sure that the keywords you pick have a good number of searches per month. Also type your keywords into Google and make sure that you feel confident about beating the competition and getting your site on to the first page of results.


Sin 2 - Keyword Spamming & Hidden Text

Mentioning your keywords hundreds of times throughout your web page or making big lists of keywords with a font color that is the same as the background color is not going to help your search engine rank. Neither is adding keywords that have nothing to do with the content of your page. Search Engines are smarter than that.

Remember that you are writing primarily for your visitors, not the search engines. You do want to mention your keywords in specific places such as the TITLE tag, H1 tag, alt text and throughout your copy, but don’t overdo it. If it doesn’t sound right when you read it back, you have probably gone too far.


Sin 3 - Only Optimizing the Home Page

Many people will spend all their time concentrating on optimizing the home page. The home page is often the most important page on your website with the most visitors, but that doesn’t mean you should neglect the rest of your website.

Choose different keywords for each page on your website and for each blog post you make. This will allow you to “multiply” your search engine traffic. Even if you choose less popular, less competitive keywords this can have a dramatic impact on your traffic if you have lots of optimized pages on your site.


Sin 4 - Not knowing your Competition

Before you go ahead and optimize a page on your website for a particular keyword phrase you should take a look at the websites that you are competing with.

Enter your keywords into Google without the quotes and take a look at the web pages on the first two pages of results. Most people don’t go past page 2 of the results when they are searching, so you need to be able to compete with the sites on the first two pages.

Are these sites big multinational companies? Do they have high page ranks or thousands of backlinks? If so, this doesn’t necessarily mean that you can’t compete with them, but you should at least have an understanding of where your site is in comparison to these sites and make an educated guess about whether or not you can compete with them.


Sin 5 - Bad Linking

It pays to be careful about who you link to. Linking to “bad neighborhoods” i.e. sites that have been penalized by the search engines could have a detrimental effect on your own ranking. Similarly, selling text links on your website is also looked upon as bad by the search engines.

You should also be careful about how many links you have on a single page. The Google webmaster guidelines state that you shouldn’t have more than 100 links on a single web page.


Sin 6 - Poor Navigation

Having a site with a poor navigation structure or using exclusively javascript menus could result in your website not getting fully indexed by the search engines.

Search engines can’t read javascript, so be sure that if you do have a javascript menu, supplement it with a text based menu. You should also make sure that visitors and search engines can easily find all the pages on your website. One way to do this is to generate a site map.


Sin 7 - Forgetting about Off Site Optimization

Finally, one of the things that you cannot afford to forget about is off site optimization. This means getting lots of backlinks from related, good quality websites and using your keywords and variations of your keywords in the anchor text.

Building backlinks is the best way to increase your position in the search engine ranks and you should aim to grow your backlinks steadily over time.



If you liked this article you must read Suzanne's 3 Steps To Search Engine Success.

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3 Way to Search Engine Success - eBook Review

posted by Tanny

Yesterday I told you about a new eBook about search engine optimization and how to find success with it.

Today I wanted to let you know a little bit more about this wonderful eBooK, so here is the review:

3 Ways to Search Engine Success - eBook Review

Do you have your own website? If so, getting high quality targeted visitors to your website is probably your number one priority. One of the best ways to get targeted visitors is to use Search Engine Optimization (SEO), or search engine marketing.

SEO is all about choosing the best keywords for your website, optimizing your website pages for your chosen keywords and then increasing your search engine ranking by building high quality links back to your website. Many people have the impression that SEO is a complex and highly technical task as the SEO manuals on the market are often hundreds of pages long and SEO professionals can charge thousands of dollars to optimize your website.

The brand new 3 Ways to Search Engine Success guide proves that you don't have to be a techie or a marketing guru to get your website to the top of the search engines. This refreshing SEO guide explains everything you need to know to get a good ranking in plain English and it so easy to use even a kid can do it.

The guide comes in PDF format and at just over 50 pages long you won't find yourself getting lost in lots of tiny detail and technical jargon. In the guide, the author Suzanne Morrison explains how you can get your existing website or a brand new website on the first page of Google.

The first chapter of the book explains exactly what SEO is and how it works. It then goes on to cover keyword research - how to find good keywords from your website using free keyword research tools and how to decide which keywords are the best ones for your website. Next, you get a step by step guide on how to optimize your website for the search engines. You will see exactly where you need to put your keywords on the page to get a good ranking. Finally, the third step of the 3 Steps to Search Engine Success eBook explains how to easily get good backlinks to your website and includes a few methods that most webmasters don't even know about!

As well as covering the three main steps of SEO, the book tells you how you can easily monitor your progress, check your visitor stats and compare yourself against your competitors. There is also a good section describing all the things that you should AVOID if you want to get a good search engine rank. Knowing exactly what to avoid doing in SEO is important as you don't want to end up with your website being banned from the search engines, so it is good to see a whole section dedicated to these pitfalls!

Overall, the book is straightforward and easy to read and understand, yet still manages to cover all the search engine optimization essentials. There are screenshots and examples throughout the ebook, which make it easier to follow than most of the SEO guides on the market.

Find out more about the 3 Steps to Search Engine Success here.

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3 Ways To Search Engine Success

posted by Tanny

The 3 Way to Search Engine Success eBook is by far the best ebook I ever read on SEO (Search Engine Optimization).

The 3 way to search engine success eBooks is Suzanne Morrison new eBook. Suzanne is a member of the Plug-In Profit Site and one of the great 6 mentors we have at the PIPS Power Group.

Suzanne is a SEO guru and one of her services for PIPS newbies is search engine optimization for their new website.

This eBook is a downloadable guide that shows you exactly how to:

  • Increase your search engine ranking
  • Get more traffic to your website
  • Compete in the hottest markets effortlessly

All by giving you a complete "cheat sheet" to giving the search engines what they want - in just three easy steps!

Get your copy of Suzanne's 3 Ways To Search Engine Success eBook today!




Just follow these 3 steps:

Step 1: Choosing the Right Keywords
Step 2: Optimizing Your Website
Step 3: Off Site Optimization

And Achieve search engine success.

Get your 3 Ways To Search Engine Success eBook Now!

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Learning SEO Is Important For Internet Home Business Success

posted by Tanny

Learning SEO Is Important For Internet Home Business Success
Search engines use a unique algorithm to find and then index web pages. Your webpage content is very important and anything and everything you do will affect your website ranking. This is why learning SEO and how to use search engine optimization is so important for your internet home business success.

Having the search engines by your side will help you rank higher and drive more traffic to your website.

You can read about it more in the article:

3 Search Engine Tips For Your Internet Home Business

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Confidential Secrets of SEO

posted by Tanny

My friend from MIXX, Allen Harkleroad, wrote this SEO report called "Confidential SEO Secrets".

This SEO ebook is for every one who owns an online internet business.
Allen is no guru but he is working online for more then 10 years, doing SEO and optimizing websites.

He sells his book on Amazon.com :



Or
You can download it for FREE in this link
Confidential SEO Secrets

Allen allows you to share his book with others as long as you reffer them to this link



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SEO - The 10 Don'ts of SEO

posted by Tanny

by Gary Mattoc

SEO or Search Engine Optimisation can be an expensive exercise in terms of time and money.

Here is a list of 10 of the worst mistakes you could make, that at worst could get your website banned, and if you are lucky, their implementation would just impede your success in achieving higher organic search engine positions.

SEO Tips - 10 Don'ts Of SEO

1. Keyword stuffing. Needlessly stuffing your keywords on your web pages will sound nonsense not only to your human visitors but also the search engines. This tactic could actually harm your rankings.

2. Don't move or remove a popular page. By keeping a regular eye on your website statistics you should be aware of your current popular pages. If you need to reorganise your site structure then remember to 301 redirect via .htaccess from the old location to the new one.

3. Do not use images in navigation. For the moment at least images mean nothing to search engines. It is therefore preferable to use text links in your navigation and use CSS for styling. When you are forced to use an image the always use the ALT attribute and of course remember to include your keywords.

4. Do not use an incorrect robot.txt file. An incorrect robot.txt file can totally stop search engine traffic. A single incorrect command in this file can block an entire folder. If you need to use a robot.txt file then make sure you know what you are doing.

5. Do not procrastinate. SEO begins at the initial website structure planning stage and never ends. There may be lots of work involved but the sooner you start the sooner you will reap the rewards.

6. Do not exchange links with everyone. Outgoing links to bad neighborhood, unrelated or banned sites will certainly not help your SERPs.

7. Do not forget your human visitors. Do not neglect your human visitors, remember that eventually it's the human visitors who are going to do business with you, so keep them first. Reputed SEO consultants believe that websites that are human-friendly are search-engine-friendly automatically.

8. Using analytical tools will help. Analytics tools like Google Analytics and others help you know how much traffic you are getting from various sources including search engines. They also tell you which are your popular pages and for what keywords you attract maximum number of visitors.

9. Do not focus on too few keywords. My last point discussed longtail keywords. Your main keywords may get you lots of traffic from few sources, but your long tail keywords can get you small chunks of traffic from many sources

10. Do not be impatient. It can take a while to see good results, so be patient. For instance it may take more than 5 months for your website to even start appearing in the search results. That's why it is a good idea to start sooner rather than later.

About the Author

More information on SEO Techniques can be found here: http://www.doublespark.co.uk/seo/ and http://www.doublespark-seo.co.uk

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